PREMIER HOLIDAYS LAUNCHES BIG CHANNEL ISLANDS SUMMER CAMPAIGN

Operator promotes Channel Islands breaks after seeing an increase in sales
 
Premier Holidays has launched a big Channel Islands summer campaign after seeing a strong demand since the general election was announced.
 
The operator’s bookings for the Channel Islands have increased by 18 per cent in the intervening period between now and when the election announcement was made on April 18th. 
 
To meet an increase in demand for Channel Islands holidays, the operator has unveiled a selection of special offers to Jersey and Guernsey valid for travel throughout the summer months and into early autumn. The campaign also features last minute deals for travel in May. Ideal for family holidays or long weekends away, the offers include added value from free half board to free room upgrades.
 
Travel agents can earn £5 in shopping vouchers for every inclusive Channel Islands booking. Posters and jpeg images showcasing the range of activities and sights on both islands are available to download from Premier’s website to enable agents to promote the campaigns in their branches and on social media.
 
Tactical offers included in the summer campaign include seven nights at the 3* Hogue Du Pommier with free half board from £485pp and four nights at the 5* Old Government House from £465pp.
 
Premier Holidays has also rolled out tactical offers for luxurious breaks to Guernsey, valid for travel later in the year in October, November and December. These include three nights at Guernsey’s 4* St Pierre Park from £185pp.
 
Dave Kneale, National Sales Manager at Premier Holidays, said: “Our UK portfolio has definitely been selling well this year; we are focusing heavily on our core Channel Islands product and giving it a big push for the summer months. With all the uncertainty surrounding Brexit, the general election and other worldwide events, the Channel Islands make the ideal stay-at-home holiday for families and couples, while providing a Continental feeling at the same time.”
 
For more information or to book, please visit www.trade.premierholidays.co.uk or contact one of Premier Holidays’ expert Reservations team on: 08444 937 444.

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About Premier Holidays
Premier Holidays (www.premierholidays.co.uk) is a privately-owned, independent tour operator with 80 years experience in organising tailor-made holidays. The company’s travel experts have first-hand knowledge on all featured destinations and offer an individual and personalised service to travel agents and consumers. All travellers receive a personalised quotation including itinerary information, destination overview and images.
The company is the market leader for holidays to the Channel Islands and the Isle of Man.